bernard kroger wife

His partner couldn't afford the offer and agreed to sell his share to Kroger for $1,500.

They had 3 children: Elsie Perretz (born Kroger) and 2 other children. He resigned as president of the Kroger Co. on January 31, 1928. Who’s the richest Entrepreneur in the world. As Kahn declared, “Professions of loyalty are empty…. sold the controlling interests in the Kroger Company, primarily to the Lehman brothers, for an estimated $28 million (approximately $352 million in 2010) – this, of course, would soon prove a timely transaction.

Kroger was a pioneering grocery innovator who introduced self-service shopping to the public in 1916. Kroger’s business legacy continues today: presently, according to the Kroger Company website, B.H.’s empire includes nearly 2,500 stores in 31 states with annual sales exceeding $70 billion, making Kroger one of the largest retailers in the country.

insisted that the company he founded, and the American economy in general, would endure the crash of 1929. The economic environment in which Kroger began his business was harsh and severe. Dobbart, “The Cincinnati Germans, 1870-1920; Disintegration of an Immigrant Community,” Cincinnati Historical Society Bulletin 23 (October 1965), 229-42.

Rising to a level of seventy-one feet, the river swept through downtown Cincinnati, including Kroger’s store.

Cincinnati’s German population reached 50,000, or twenty-seven percent, in 1850 and continued to grow into the 1880s as the city’s industrial and commercial life flourished, creating an ever-expanding market. When the owners later refused to make Kroger a partner, he invested his life savings of $372 with a partner who had borrowed $350, opening a grocery store at 66 Pearl Street in downtown Cincinnati.

B.H. Kroger’s expertise in foodstuffs and its distribution made him a sought-after figure on the national level. This project is sponsored by the Transatlantic Program of the Government of the Federal Republic of Germany through funds of the European Recovery Program (ERP) of the Federal Ministry of Economics and Technology.

[5] George Laycock, The Kroger Story: A Century of Innovation (Cincinnati, OH: The Kroger Company, 1983), 13-15. Much later, when asked about the single greatest factor in his success, Kroger answered, “Advertising.” He went on to explain, “I find the [news]paper that reaches the most homes, and through it, tell them what I have.” This simple yet innovative emphasis on marketing ensured that the Kroger brand name soon found recognition well outside of its humble point of origin in the German neighborhoods of Cincinnati.[17]. Instead of purchasing individual cases of a certain product, Kroger stores began ordering in bulk, filling whole railroad cars. [14] The Kroger Magazine, L. 10, no. Kroger then began working as a door-to-door salesman for the Great Northern and Pacific Tea Co., eventually ending up at the Imperial Tea Co. Zodiac Sign: Bernard Kroger was a Aquarius. When is Bernard Kroger’s birthday? The Wesco Food Company was subsequently established and served as Kroger's own official inspection service, lending formality and seriousness to the project.

Initially, Mary’s father proved reluctant to allow the young and not yet established grocer to pursue his daughter, but Kroger, who was nothing if not ambitious, refused to let up until his future father-in-law conceded. Citizen.”[22] In the face of such criticism, Kroger brazenly made plans to open more stores and expand the size of his bakeries.

Bernard Heinrich Kroger, known nationally for his eponymous chain of wholesale grocery stores, capitalized on America’s growing consumerism by buying wholesale and slashing prices, and by reaching a massive audience with his colorful and innovative advertising campaigns. [11] B.H. Full of confidence, B.H. Get Started. Bernard Kroger’s mother’s name is unknown at this time and his father’s name is under review. The company began as The Great Western Tea Company and was re-named the Kroger Grocery and Baking Company in the early 1900s. In-house production in combination with wholesale buying practices increased efficiency, integrated the “middle-man” into the overall business strategy, and led to further price reductions. All Rights Reserved. Included at the end of the account book was a list of potential employees interviewed personally by Kroger. As a man of great wealth, Kroger sought to help those who struggled like his own family once had.

[42] Cincinnati Times Star, October 15, 1936.

[38], Along with philanthropy, Kroger also found himself increasingly drawn to local politics.

The German community in Cincinnati, like German-Americans throughout the country, found itself under attack. [22] B. Kroger Scrapbook. The “Bread War” played out dramatically in the local press and many articles about it can be found in this scrapbook collection. While hard work surely played a role in his success, other factors were important, too – namely, his immigrant consumer base and his ambitious advertising tactics.

Bernard Henry Kroger (January 24, 1860 – July 21, 1938) was an American businessman who created the Kroger chainof supermarkets. [11] Guided by his mother’s business ethic, Kroger guarded every bit of information about his store and began to craft the business formula he would later describe in an interview: “First: Do it first.

Essentially, Kroger bought ingredients in bulk and then baked and sold the bread directly to his customers. In 1927, he had 3,749 stores and registered $161 million (approximately $2.02 billion in 2010) in sales. During a trip to New York City in 1901, the New York Times reported on Kroger’s activities back in Cincinnati, where, according to the paper, Kroger “established a plant, baking bread by electricity, and thereby inaugurating a bread war.” In an interview with the Times published under the headline “Will Sell Bread at Half Price,” Kroger made it clear he was “not talking as a philanthropist, but as a businessmen….

[25] B. Kroger Scrapbook and Manuscript Collection (CHS). [2] Kroger went to work at age thirteen to help support his family. In the end, though, Kroger’s public demonstration of faith and confidence helped the Kroger Company push forward. remained a prominent figure in the community where he had gotten his start. Later the company shortened the name to "Kroger".

At the age of twenty-five, after a long courtship, Kroger married Mary Emily Jansen, the daughter of German immigrants who had settled across the Ohio River in Newport, Kentucky. Edit Edit profile photo . [1] Kroger's family lived above the dry goods store his parents owned. [4] Kroger renamed the company "Kroger Grocery and Baking Co.", and opened four separate locations within two years. In a letter to his father, which was printed in the Cincinnati Post, Chester praised his fellow American soldiers and then went on to disparage the German “Huns.”[30], With the end of the war, Kroger returned to advancing the nation-wide expansion of his grocery store; yet the postwar period also saw him gradually retreat from his central role in the company. Local grocers expressed concern, while the Post-Dispatch, St. Louis’ largest newspaper, referred to the store as just the beginning of a “Kroger Invasion.” In response, Kroger stepped into the public relations fray and told the Post, “I have the best help and pay them well. Almost immediately, Kroger was elected chairman of the Red Cross’ campaign executive committee, which drove local efforts to supply the Allies and announced its intention to teach the “Teutonic child killers” a lesson.

The following information is provided for citations. Together, the couple had seven children – three boys and four girls. His charitable interests included the Charles Fleischmann Endowment Fund, the Cincinnati Institute of Fine Arts, the Cincinnati Bureau of Governmental Research, the Community Chest and the Council of Social Agencies. [32] Phillips, “A History of the Kroger Grocery and Baking Company,” 209-15. Third: Advertise as liberally as business income permits. 2, February-March, 1937. He quit his first job in a drug store because his Christian mother objected to his working Sundays. My flour comes direct from the mills and loaves go directly to the purchaser.” Kroger predicted even greater success, because, as he argued, “In Cincinnati, with its large percentage of thrifty Germans, bread is usually baked in the home,” whereas, in New York, few had the kitchen space or the time. Her family owned a small farm and produced household items for the local market, though, like many, they struggled on a daily basis. "A History of the Kroger Grocery and Baking Company" in, "Kroger Rites Will be Held in Cincinnati", "Depression, Flood, Disaster Marked Early Days of Kroger Grocery and Baking Company", "Fifteen Groceries in Dayton Absorbed by the Kroger Co", "Bernard Henry "Barney" Kroger, Sr (1860-1938) -...", "A History of the Kroger Grocery & Baking Company", "The Kroger Co. - Corporate News & Info: History", "Barney Kroger: Hard work, marketing savvy won shoppers", https://en.wikipedia.org/w/index.php?title=Bernard_Kroger&oldid=977389528, Creative Commons Attribution-ShareAlike License, This page was last edited on 8 September 2020, at 15:15. Kroger attributed his success to his work ethic and noted with satisfaction, “By the time other people were taking down their shutters, I already had seventy-five dollars in the till.”.

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